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Services · Dental and health clinics · Regional Australia
Tracking and reporting for dental and health clinics
You cannot manage what you cannot see. We set up tracking once, properly, so your website, your ads and your reports all show the same numbers, and you always know where patients came from.
What is included
What we do, in plain terms.
No packages and no menus. We look at your clinic first and agree what is included before anything starts.
One clean setup
Google Analytics, Google Tag Manager and Google Search Console connected correctly, with no duplicate tags counting visits twice.
The actions that matter
Phone taps, Book Online taps, form enquiries and direction requests are each measured, because visits alone tell you very little.
Accounts in your name
The clinic owns every account. We work with manager access, and you can log in and see the same numbers we do.
A report you can read in five minutes
Plain English, one page of what happened, what it means and what we will do next.
Privacy respected
Tracking counts actions on your website. It never records what a patient typed into a form, and no health information is sent to an analytics tool.
The rules
How we treat the numbers.
Every figure in our reports carries its source and its date, so anyone can check it. If a number is not available, the report says so. We do not estimate, and we do not reuse an old figure.
We are careful about what a number means. An event count is a count of actions, not of people. A tap on a booking link is not a confirmed booking. Calls counted by Google from a Business Profile are not the same as calls from an ad. The report keeps these apart.
This page is general information, not legal advice. Ahpra and the TGA publish the rules, and their own guidance is the place to check your situation.
Each month
What you see every month.
Each month you see visits and where they came from, the actions patients took, how search rankings and the Google Business Profile performed, what the ads produced if you run them, and a short list of next steps.
Every figure shows its source and date. A fuller review follows every 90 days.
Questions
What clinic owners ask.
We already have Google Analytics. Do we need this?
Often the tools are installed but not measuring the actions that matter, or two tags are counting every visit twice. The practice check tells you which, and we fix only what needs fixing.
Can you tell us exactly how many bookings came from marketing?
We can show taps, calls and enquiries precisely. Whether a tap became a booking depends on your booking system and what it can share. We tell you plainly which numbers are exact and which are indications.
Who can see our data?
You, and us as managers of your accounts. The accounts are yours, and you can remove our access at any time.
- Google and Meta ads
- Small, measured campaigns judged on bookings, not on clicks.
- Search engine optimisation (SEO)
- Pages structured and written so people nearby find your clinic on Google, with rankings checked every month.
- Website design and management
- Built for phones first, with every treatment page written for patients in plain language, then kept up to date and looked after.
Next step
Start with a practice check.
Tell us about your clinic and where you think it stands. Your first practice check is free. We reply within one business day, weekends excepted, and we meet every clinic on a video call before any work begins.