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Services · Dental and health clinics · Regional Australia
Dental website design and management for regional clinics
Your website is where a patient decides whether to book. We design it for phones first, write every treatment page in plain language, and keep it accurate month after month.
What is included
What we do, in plain terms.
No packages and no menus. We look at your clinic first and agree what is included before anything starts.
A site built for phones
Many patients look you up on a phone, often while deciding between two clinics. Pages load fast, the phone number and Book Online button stay within reach, and nothing needs pinching or zooming.
Treatment pages patients can follow
One page per treatment, written the way you would explain it in the chair: what it is, who it suits, what happens on the day and how to book.
Booking and contact that work
Every phone link, booking link and form is tested on phone and laptop before launch and again after every change.
You own all of it
The domain, the hosting and the site belong to the clinic. We hold manager access only, so you are never locked in to us.
Ongoing care
New team members, changed hours, a new treatment, a public holiday notice. We keep the site current so it never tells a patient something untrue.
The pages
The pages a dental website needs.
A home page that answers three questions fast: what you do, where you are, and how to book. On a phone, those answers should be visible without scrolling far.
One page per treatment. Check-ups, fillings, crowns, implants, whitening, children's dentistry, emergencies and whatever else you offer. A single Services page that lists everything in one paragraph gives patients, and Google, very little to work with.
A team page that is accurate. Names, qualifications and registration type, in the right words. Ahpra's guidelines say that using specialist, or specialises in, without specialist registration is likely to mislead.
Fees, health funds and payment options, stated plainly. If you advertise an offer, its terms and conditions sit with it.
An emergency page that says what to do right now and when you can be reached, with nothing on it that is not true every day of the week.
Contact, location and hours, matching your Google Business Profile exactly, plus a privacy policy that explains what happens to the details a patient sends through a form.
The rules
Written inside the advertising rules.
A clinic's website is advertising under the National Law, and whoever controls the site is responsible for what is on it. Ahpra's advertising requirements say advertising must not be false or misleading, must not offer a gift or discount without stating the terms and conditions, must not use testimonials, must not create an unreasonable expectation of beneficial treatment, and must not encourage unnecessary use of health services.
In practice that shapes how we write. We do not publish patient reviews that talk about symptoms, treatment or results, because Ahpra's guidelines treat those as testimonials. Before and after photos must be genuine and unedited, and it must be clear the treatment caused the result (Ahpra summary).
Where a clinic offers cosmetic injectables, the TGA's guidance on advertising health services says the advertising must not refer to prescription medicines, even indirectly through brand names, nicknames or hashtags. We write those pages around the consultation, not the product.
This page is general information, not legal advice. Ahpra and the TGA publish the rules, and their own guidance is the place to check your situation.
Each month
What you see every month.
Each month we update what has changed at the clinic, check that every link and form still works, and report how many people visited, which pages they read and how many tapped to call or book.
Every figure shows its source and date. A fuller review follows every 90 days.
Questions
What clinic owners ask.
Can you rebuild our existing dental website?
Yes. We start with a practice check of the current site, keep what works, and rebuild what does not. Your domain and its history stay with you.
Who owns the website when it is finished?
The clinic does. The domain, hosting account and website are in your name, and we work with manager access.
Can we put patient reviews on our website?
Only with care. Ahpra's guidelines do not allow reviews that mention clinical aspects such as symptoms, treatment or outcomes to be used in advertising, and a clinic's own website counts as advertising. Comments about service or communication are treated differently, but editing or selecting reviews can itself be misleading. We check each case with you.
- Search engine optimisation (SEO)
- Pages structured and written so people nearby find your clinic on Google, with rankings checked every month.
- Google Business Profile
- Correct details, regular posts, and a steady routine for asking patients for reviews.
- Advertising rule checks
- Website copy, posts and ads read against Ahpra and TGA advertising rules.
Next step
Start with a practice check.
Tell us about your clinic and where you think it stands. Your first practice check is free. We reply within one business day, weekends excepted, and we meet every clinic on a video call before any work begins.